Webinar

The Digital Marketer’s Guide to the Brazilian (LGPD) Cookie Guidelines

October 31, 2024 10:00 Brazil/East

Are you doing marketing in Brazil? Then don’t miss this webinar.

Brazil’s cookie regulations, governed under the LGPD (Lei Geral de Proteção de Dados), bring unique challenges for digital marketers. Complying with the LGPD’s cookie guidelines is vital for avoiding fines and maintaining customer trust.

This webinar will break down the Brazil-specific cookie compliance requirements and how they differ from other global regulations, like the GDPR.

This webinar is your opportunity to ensure that your website, advertising, and data collection practices align with the LGPD’s rules on cookies.

 

What will you learn?

In this webinar, we’ll walk you through the Brazilian cookie guidelines, explain the key elements of the LGPD, and discuss how to ensure your website’s cookie management is compliant.

We’ll also share practical tips on consent collection and how to maintain compliance without compromising your marketing performance.

 

Agenda:

  • Overview of the Brazilian cookie guidelines under the LGPD

  • How to ensure compliance with Brazil’s cookie laws

  • Common mistakes in cookie compliance (and how to address them)

  • Google Consent Mode v2 (and how to set it up)

  • Live Q&A

 

Join us on Thursday, October 31, at 10:00 AM (Brazil East, Rio de Janeiro Time Zone, GMT-3).

NB! You will receive the recording and slides after the webinar.

Feel free to forward this invitation to your colleagues.

Lars Krarup Olesen

Senior Digital Marketing Manager, Cookie Information

Santi Roc Castells

Director of Marketing, Cookie Information

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