Webinar

Cookie Banners in 2026: What’s changed — and why it matters

January 16, 2026 10:00 Europe/Copenhagen

Many cookie banners running in 2026 were designed years ago — and quietly cost websites valuable data today.

This webinar explains what actually matters now: updated compliance expectations, real-world banner behavior, and the small configuration choices that have an outsized impact on tracking quality and insight.

Instead of legal theory or generic best practices, we’ll focus on what to check, fix, and prioritize if you want reliable data in a stricter consent environment.

What we’ll cover:

  • What’s changed since most cookie banners were implemented - and why older setups no longer work

  • Where cookie banners lose data in practice, and how this affects analytics and decisions

  • How consent choices impact data quality - and what you can do to reduce unnecessary loss (hint: we’ll cover anonymous tracking!)

  • What to check, fix, and prioritize in your setup for 2026 to stay compliant and data-driven

Takeaway: A clear, practical overview of what to review in relation to your cookie banner setup, and how to avoid unnecessary data loss in 2026.

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